Technology

  • GeoDirectory SEO: Should You Prioritize Location Pages or CPT Archive Pages?

    Introduction

    When I first started building my GeoDirectory site, I ran into a question that probably crosses every directory owner’s mind at some point: What happens when location pages and custom post type (CPT) archive pages overlap?

    In other words: which should I focus on for SEO, and how do I avoid duplicate content issues?

    I reached out to GeoDirectory support, and here’s what I learned.


    The Problem

    GeoDirectory automatically creates both:

    • Location pages → Pages dedicated to a city, state, or region.
    • Archive pages → Pages dedicated to a post type (like “Skateparks”) or a taxonomy (like “Concrete Parks”).

    But here’s the catch: both types of pages can sometimes feel like they’re competing for the same keywords. For example, your “San Francisco” location page and your “Skateparks” CPT archive could overlap. So which one should you prioritize for SEO?


    The Solution

    According to GeoDirectory support, here’s the key difference:

    1. Location pages are the entry point
      1. They link to all listings in a given city or region.
      2. Example: https://skateboardparknearme.com/location/california/san-francisco/ 
      3. These are the pages people are most likely to search for because users usually care more about what’s near them than just a broad category.
    2. Archive pages are limited in scope
      1. They only cover one post type or one category.
      2. Example: https://skateboardparknearme.com/skateparks/california/san-francisco/
      3. They don’t link back to locations, so they’re less useful as an SEO “hub.”
    3. Best practice for SEO
      1. Focus on building out your location pages.
      2. Use location settings and category settings to add unique, page-specific content.
      3. This prevents duplicate content while giving Google clear signals about what each page is for.

    Extra Notes & Analogy

    Support compared the setup to TripAdvisor:

    Notice how the location page is much more helpful for someone searching “things to do in Brisbane,” while the archive page is just a list.

    That’s the mindset you should adopt with your own site.


    Conclusion

    If you’re worried about duplicate content between GeoDirectory’s location and archive pages, don’t be. Just remember:

    • Prioritize location pages — they’re more valuable for SEO and user intent.
    • Add unique content to each location (and category if needed).
    • Think like your users — they usually search by city or region first.

    This approach keeps your site organized, prevents SEO overlap, and gives visitors exactly what they’re looking for.

  • How to Choose, Install, and Manage WordPress Plugins: A Complete Beginner’s Guide (2025)

    Introduction

    One of the coolest things about WordPress — and something I didn’t fully appreciate at first — is how flexible it is. And a big part of that flexibility comes from plugins. You can install plugins to do all sorts of things: improve your site’s speed, boost your SEO, add contact forms, set up an online store… pretty much anything.

    But here’s the thing: with thousands of plugins out there, it can get overwhelming. Which ones are actually good? How do you even install one? And what happens if something goes wrong?

    This is a guide I wish I had when I started — a simple walkthrough on how to choose, install, and manage plugins properly, without getting stuck.


    What’s a Plugin, Anyway?

    If themes are how your site looks, plugins are how it behaves.

    A plugin is like an app for your WordPress site. It adds new features or tools without you needing to code anything. For example:

    • Want a contact form? There’s a plugin for that.
    • Want to track your visitors with Google Analytics? Yep, plugin.
    • Want to speed up your site or improve security? Plugins again.

    Basically, plugins help you do more with your site, based on what you need — not what you think you’re supposed to do.


    Where Do You Find Plugins?

    The easiest place to find plugins is the WordPress Plugin Directory. You can get there from inside your dashboard or by visiting wordpress.org/plugins.

    Inside your WordPress dashboard, go to:

    Plugins > Add New

    From there, you’ll see tabs like:

    • Featured (popular choices)
    • Recommended
    • Favorites (if you’ve saved any)
    • Plus a search bar at the top to find specific functionality (e.g., search “SEO” or “forms”)

    You’ll see a bunch of plugins come up, each with ratings, install numbers, and an install button.


    How to Tell If a Plugin Is Good

    There are thousands of plugins, but not all of them are maintained or worth using. Here’s how I learned to pick the solid ones:

    ⭐ 1. Check the Star Rating

    Look for plugins with 4 stars or more. Bonus if it has a lot of reviews.

    🛠 2. Check When It Was Last Updated

    Avoid plugins that haven’t been touched in a year. WordPress updates regularly, and you want plugins that keep up.

    🔄 3. Look at Active Installations

    A plugin used by 100,000+ people usually means it’s reliable and well-supported.

    ✅ 4. Check Compatibility

    Always double-check that the plugin works with the version of WordPress you’re running. That info is shown right before you install.

    If you’re still unsure, click “More Details” to read the plugin’s description, changelog, reviews, and FAQs.


    How to Install and Activate a Plugin

    🧩 Option 1: Install Directly from the Plugin Directory

    This is the easiest way to add a plugin.

    1. In your WordPress dashboard, go to Plugins > Add New
    2. Use the search bar to find what you need
    3. Click Install Now
    4. Then hit Activate when it’s done installing

    Boom — the plugin is now active and ready to be set up.

    💻 Option 2: Upload a ZIP File

    If you bought a premium plugin or downloaded one from another site, you’ll probably get it as a .zip file.

    1. Go to Plugins > Add New > Upload Plugin
    2. Click Choose File, upload the .zip
    3. Click Install Now
    4. Then hit Activate

    This comes in handy for plugins that aren’t in the official directory — just make sure they’re from a trusted source.


    After You Activate a Plugin

    Most plugins will either walk you through a quick setup or add a new menu item in your sidebar where you can configure it.

    For example:

    If you install WP Forms, you’ll go to the WP Forms tab in your dashboard, create a contact form using their drag-and-drop builder, and then use the block editor to add it wherever you want — like your contact page.

    It’s usually pretty straightforward, and the good plugins explain what to do.


    How to Deactivate and Delete Plugins

    If you’re not using a plugin anymore, it’s best to clean it up so it doesn’t slow down your site.

    Here’s what I do:

    1. Go to Plugins > Installed Plugins
    2. Click Deactivate under the plugin name
    3. After that, a Delete button shows up — click it to remove it for good

    Only keep the plugins you actually use. I’ve learned it’s better for performance and keeps things tidy.


    When Something Breaks: Plugin Conflicts

    Sometimes, installing a new plugin causes something on your site to stop working. Super frustrating — but usually fixable.

    There are two main ways to figure out what’s wrong:

    🔌 Option 1: Manual Check

    1. Deactivate all your plugins
    2. Reactivate them one by one
    3. Refresh your site each time to see when the problem comes backThat usually pinpoints the troublemaker.

    🔍 Option 2: Use a Troubleshooting Plugin

    Install Health Check & Troubleshooting. It lets you activate troubleshooting mode just for you, so your visitors won’t see any issues while you test things behind the scenes.

    I didn’t know this existed at first, and it’s saved me more than once.


    Some Good Plugins to Start With

    Here are a few beginner-friendly plugins I’ve tested or seen recommended a lot. (Use what you need — not all at once!)

    Purpose

    Plugin

    Contact Forms

    WP Forms, Ninja Forms

    SEO

    Yoast SEO, RankMath

    Caching

    WP Super Cache, W3 Total Cache

    Security

    Wordfence, Sucuri

    Backups

    UpdraftPlus

    Analytics

    MonsterInsights

    Page Builders

    Elementor, Spectra

    As I’ve been told — don’t overload your site with plugins. Pick what solves a problem you actually have.


    Final Thoughts

    Learning how to install and manage plugins was one of the biggest “aha” moments for me with WordPress. At first, it was confusing — what’s safe to install? Will it break my site? How many is too many?

    But once I got the hang of it, I realized how powerful this system is. Plugins let you shape your site to do exactly what you need, without having to write a single line of code.

    If you’re new like me, just start slow. Read reviews, try one thing at a time, and don’t be afraid to test and delete. Every site is different, and part of the fun is figuring out what works for yours.

  • A Complete Guide to Choosing, Installing, and Managing WordPress Themes in 2025

    Introduction

    Your WordPress theme is more than just a cosmetic choice — it’s the foundation of your site’s layout, structure, and overall user experience. Whether you’re launching a new website or redesigning an old one, choosing and managing a theme properly can make or break your project.

    This guide walks you through the complete process of selecting, evaluating, installing, updating, and getting support for WordPress themes — with a focus on 2025’s modern workflow. You’ll also learn the differences between theme types and get practical steps to apply everything directly on your website.


    What Is a WordPress Theme?

    A WordPress theme is a template that defines the layout, design, and visual styling of your website. While your content remains separate, the theme controls how it’s presented. This modular separation means you can change your site’s appearance entirely without losing any posts, pages, or media.

    For example, if you switch from a minimalist theme to one with a magazine-style layout, all your content remains — just displayed in a new way.


    Understanding the 4 Theme Types in WordPress

    Modern WordPress supports four primary types of themes. Knowing the difference is crucial for choosing the right one for your project.

    1. Block Themes

    Block themes use the WordPress block editor for every part of the site, including headers, footers, and templates. They support the full Site Editor, allowing visual customization across the entire site. This is the future of WordPress.

    Key features:

    • Full Site Editing (FSE)
    • Drag-and-drop block interface
    • Easy style customizationExamples: Twenty Twenty-Three, Twenty Twenty-Four

    2. Classic Themes

    These themes rely on older customization tools like:

    • Customizer
    • Widgets
    • Navigation menusClassic themes are familiar and have a large library of options but lack the flexibility of block themes.Example: Twenty Sixteen, Astra

    3. Hybrid Themes

    Hybrid themes blend classic structure with block-style enhancements. You still use the Customizer but can also edit templates and blocks.

    Example: Eksell

    4. Universal Themes

    Universal themes can be used as either block or classic depending on your preferences. They provide maximum compatibility and editing flexibility.

    Example: Emulsion


    How to Search for and Evaluate WordPress Themes

    Finding the right theme means balancing design, performance, and customization potential.

    Where to Search:

    Filters You Can Use:

    • Most Popular
    • Latest
    • Feature Filters (e.g., layout, niche, colors)

    What to Look for:

    • Recent updates (ideally updated in the last 3 months)
    • Number of active installs (more = better support)
    • Ratings and reviews (read 3–5 critical reviews to identify common issues)Always preview the theme before installing. This gives you a basic idea of how your content will look, though not all themes come preconfigured like their demos.

    How to Install a WordPress Theme

    There are two main ways to install themes:

    Method 1: From the Theme Directory

    1. Go to Appearance > Themes
    2. Click Add New
    3. Find a theme you like
    4. Click Install, then Activate

    Method 2: Uploading a ZIP File

    1. Click Add New > Upload Theme
    2. Upload a .zip theme file from your device
    3. Click Install, then ActivateThis method is common for premium themes purchased from third-party vendors or marketplaces.

    How to Safely Update Themes

    Updating your theme ensures security, performance, and compatibility — but can also risk breaking your design if you’ve customized it.

    Best Practices:

    • Always back up your site using a tool like UpdraftPlus
    • Use a child theme if you’ve made CSS or template changes
    • Enable auto-updates for themes you haven’t customized

    To update:

    • Go to Dashboard > Updates, or Appearance > Themes
    • Click Update Now if prompted

    How to Delete Unused Themes

    Too many installed themes can clutter your backend or even create small security risks.

    To delete a theme:

    1. Go to Appearance > Themes
    2. Click on a theme you aren’t using
    3. Select Theme Details
    4. Click Delete (bottom-right) Only keep:
    • Your current theme
    • One fallback theme like Twenty Twenty-One

    How to Get Theme Support

    If you’re stuck or confused, WordPress provides community support forums.

    Steps to get help:

    1. Go to https://wordpress.org/themes
    2. Search for your theme
    3. Scroll to the Support section
    4. Review FAQs or submit your own support ticketFor premium themes, support is usually offered directly via the theme developer’s website.

    Conclusion

    Choosing and managing your WordPress theme is a foundational step that determines not just how your site looks, but how easily you can build and scale it. By understanding the four main types of themes and using proper workflows for installation, updates, and support, you’ll set yourself up for long-term success.

    Whether you choose a block theme for full editing flexibility or a universal theme for cross-compatibility, what matters most is that the theme aligns with your content goals and editing style.

    Take the time to review, test, and tweak — the right theme can transform your website into a polished, professional experience.

  • Why You Should Keep Your Domain, DNS, and Hosting with Different Providers (And How to Do It)

    Most people starting a website tend to lump everything together: buy the domain, set up hosting, and leave DNS wherever it landed by default. And honestly, that works. Until it doesn’t.

    When something breaks. Or when you want to switch hosting. Or when you need to make a DNS change and you realize you have no idea where the DNS is even managed.

    That’s when the drawbacks of an all-in-one setup become obvious.

    This article dives into why splitting your domain registration, DNS, and hosting across different providers can save you time, give you flexibility, and maybe even make your website a little faster and more secure. Then we’ll look at how to set it up step by step, without the headache.


    Why You Should Keep Domain, DNS, and Hosting Separate

    1. Switching Hosts Becomes Easy

    Imagine you’re unhappy with your hosting provider. Maybe your site is slow, support is unresponsive, or prices just went up.

    If your domain and DNS are tied up with your host, switching becomes a multi-step dance. You have to transfer DNS zones, wait for propagation, and hope nothing breaks in the meantime.

    But if your DNS is separate, all you need to do is point your records to the new host’s IP. No downtime. No panic.

    2. Avoid a Single Point of Failure

    Let’s say your hosting provider goes offline—not just your site, but their control panel, support, everything.

    If your DNS is managed elsewhere, you can still reroute traffic. Still access your domain. Still pivot.

    If everything’s locked in one provider? You’re stuck.

    3. Use Best-in-Class Tools

    Most registrars are good at one thing: registering domains. Hosting companies are good at serving sites. DNS? That’s a different beast.

    Services like Cloudflare specialize in DNS management, performance optimization, and security. And it’s free. You can benefit from advanced features like global CDN, DDoS protection, analytics, and blazing-fast DNS response times.

    When each part of your web stack is handled by a specialist, you end up with a better overall setup.

    4. More Control, Less Lock-In

    Ever felt like your provider is holding your website hostage? When you use all-in-one services, it can feel like you’re trapped.

    Splitting things up means you’re in charge. You can move pieces around without breaking the whole system.


    How to Set It All Up

    Here’s a straightforward, modular setup that works well:

    • Domain registrar: Porkbun
    • DNS provider: Cloudflare
    • Web host: Hostinger

    Step 1: Register Your Domain (e.g. at Porkbun)

    Head over to Porkbun.com and register your domain. They’re affordable, honest, and have a clean interface. Once that’s done, hold off on DNS changes for now.

    Step 2: Create a Free Cloudflare Account

    1. Go to Cloudflare.com
    2. Sign up and click “Add a site”
    3. Enter your domain name
    4. Cloudflare will scan and import existing DNS records automatically

    Cloudflare will give you two nameservers (e.g., bob.ns.cloudflare.com and sue.ns.cloudflare.com).

    Step 3: Change Nameservers in Porkbun

    1. Log in to Porkbun
    2. Click on “Details” next to your domain
    3. Go to the Nameservers section
    4. Replace whatever’s there with Cloudflare’s nameservers
    5. Save your changes

    Now your DNS is officially managed through Cloudflare.

    Step 4: Point DNS Records to Hostinger

    Back in your Cloudflare dashboard, you’ll want to add the records that connect your site to your hosting provider.

    Typically, you’ll need:

    • An A record pointing to your Hostinger IP address
    • A CNAME for www pointing to your root domain
    • MX records if you use email (you can get these from your email provider)

    Hostinger will provide your IP in the hPanel under Hosting > Details.

    With these records in place, your traffic flows through Cloudflare and lands at your Hostinger-hosted site.

    Step 5: Install Your Website (on Hostinger)

    Use Hostinger’s Auto Installer to install WordPress or another site builder. During the install process, be sure to match your domain name correctly.

    Step 6: Bonus Points

    • Enable SSL in Cloudflare
    • Turn on Auto Minify and Brotli compression for faster load times
    • Use Cloudflare’s Page Rules to redirect non-www to www (or vice versa)
    • Set up DNSSEC for extra security

    But Wait… Isn’t This Overkill?

    You might be wondering if this is all a bit too much. Isn’t it easier to just let Hostinger or Porkbun handle everything?

    Sure. That approach works—until something goes wrong. Or you want to upgrade. Or optimize. Or move on.

    Taking a little extra time now means avoiding stress later.


    What If You Need to Make a Change Later?

    This setup makes that super simple.

    Want to switch from Hostinger to another host? Just update your A record in Cloudflare.

    Want to move your domain to another registrar? Transfer it—doesn’t affect DNS or hosting.

    Need to change your email provider? Just update your MX records.

    Each part is independent. No domino effect.


    Final Thoughts

    Keeping your domain, DNS, and hosting with different providers isn’t just for tech pros. It’s a solid move for anyone who wants control, flexibility, and better performance.

    You avoid lock-in. You gain options. And when something changes, you’re already set up to adapt.

    So if you’re registering a new domain or building a fresh site, consider the trifecta: Porkbun for domains, Cloudflare for DNS, and Hostinger for hosting. You’ll thank yourself later.

  • How to Create a Mega Menu in WordPress (Without Breaking Stuff)

    If you’re building a big site and your regular navigation bar is already gasping for air… it’s time to bring in the big guns: a mega menu.

    This is the guide I wish I had when I first started messing around with WordPress menus. No jargon. No code. Just a straight-up, step-by-step walkthrough.

    Whether you’re building a resource directory, an educational hub, or anything with lots of pages—this post is for you.


    🤔 What Is a Mega Menu?

    You’ve probably seen them before. Hover over a “Courses” or “Shop” tab on a big site, and instead of one long dropdown, you see a wide panel with multiple columns and headings.

    That’s a mega menu.

    They’re perfect for organizing a ton of links in a clean, scannable way. Less chaos, more structure.


    💡 Can You Build a Mega Menu in WordPress?

    Short answer: yes. But the default WordPress setup won’t get you there on its own.

    Here’s what you’ll need:

    • A theme that supports custom menus (we’ll get to my picks)
    • A plugin to add mega menu functionality

    Don’t worry—it’s easier than it sounds.


    🧰 Tools You’ll Need

    1. A Good, Flexible Theme

    Here are three themes I’ve personally used that work great with mega menu plugins:

    They’re lightweight, clean, and free (with premium upgrades if you ever need them).

    2. A Mega Menu Plugin

    Use Max Mega Menu. The free version is powerful enough for most needs.

    It lets you:

    • Enable mega menus for specific nav items
    • Build layouts using drag-and-drop
    • Customize the design without writing a single line of code

    🚧 Step-by-Step: Creating Your First Mega Menu

    Let’s say you’re building an educational resource site. You’ve got tons of content on math, science, literature, history—you name it.

    Here’s how you’d set up a mega menu for that.


    Step 1: Pick and Install a Theme

    1. Go to Appearance > Themes
    2. Click “Add New”
    3. Search for Astra, Blocksy, or Kadence
    4. Install and activate

    These all support custom menus and work well with Max Mega Menu.


    Step 2: Install Max Mega Menu

    1. Go to Plugins > Add New
    2. Search for “Max Mega Menu”
    3. Install and activate

    Step 3: Create Your Menu Structure

    Go to Appearance > Menus and build your menu like this:
    Subjects
    ├── STEM
    │ ├── Math
    │ ├── Science
    ├── Humanities
    │ ├── History
    │ ├── Literature

    Group links under categories to keep things clean.


    Step 4: Enable Mega Menu

    1. Click the Mega Menu button next to “Subjects”
    2. Check the box for Enable Mega Menu
    3. Use the drag-and-drop builder to organize links into columns

    Boom—you now have a working mega menu.


    Step 5: Customize the Look

    Go to Appearance > Max Mega Menu > Menu Themes to tweak:

    • Fonts
    • Colors
    • Hover effects
    • Mobile behavior

    Make it match your site’s vibe.


    Good question. Here’s how to deal with it:

    ✅ Group by Category

    Instead of dumping all 50 links under one menu item, break them into 4–6 logical groups.

    Example:
    Subjects
    ├── STEM (10 links)
    ├── Humanities (12 links)
    ├── Arts (8 links)
    ├── Life Skills (6 links)

    ✅ Use Category Pages

    If you’re using posts or articles, assign each to a category like “Biology” or “Algebra.” Then link to those category pages, not individual posts.

    ✅ Keep It Mobile-Friendly

    Test your menu on mobile. Mega menus usually collapse into regular menus on phones, so make sure it’s still easy to navigate.


    🤷 Should You Use the Twenty Twenty-Five Theme?

    If you’re using the default WordPress theme (Twenty Twenty-Five), you’ll hit a wall.

    • It supports basic menus, but not mega menus
    • You can’t easily plug in drag-and-drop column builders
    • Styling and customization is limited

    TL;DR: Don’t waste time wrestling with it—use Astra, Blocksy, or Kadence instead.


    🧠 SEO Tips for Mega Menus

    Yes, mega menus can help SEO if done right:

    • Use descriptive link names (not “Page 1,” “Page 2”)
    • Link to helpful category pages
    • Keep your URL structure clean

    Avoid linking to everything from the home page—Google may not love that.


    ⚡ Bonus Tips

    🔥 Don’t Overload It

    Your visitors should be able to scan the menu in 3–5 seconds. If not, trim it down.

    🔥 Keep Plugins Light

    Max Mega Menu + a good theme is all you need. Don’t bloat your site with 20 extras.

    🔥 Use It as a Table of Contents

    Think of your menu like the book index. If it’s cluttered, people get lost.


    📝 TL;DR

    To create a mega menu in WordPress:

    1. Use a lightweight theme (Astra, Blocksy, or Kadence)
    2. Install Max Mega Menu
    3. Build your menu using drag-and-drop
    4. Group links into sections
    5. Style it and test it on mobile

    Easy, right?


    🙋 FAQs

    Q: Do I need to pay for Max Mega Menu Pro?
    Nope. The free version is enough unless you want advanced animations or icons.

    Q: How many links is too many?
    If people get overwhelmed or confused, it’s too many. Group them better.

    Q: Can I do this without a plugin?
    Yes—but it requires custom coding. For most people, plugins are faster and safer.


    🧩 Final Thoughts

    You don’t need to be a developer to make your WordPress site look sharp and organized. If you’ve got a lot of content, mega menus help people find what they’re looking for without rage-clicking.

    Just pick the right theme, install one plugin, and you’re good to go.

    If you’re building your first real site—this one little upgrade makes a big difference.

    Got questions? I’ll help where I can. Leave a comment or hit me up on X (@themichaelshoe).